Users will soon have a fresh option that allows them to reduce the volume of AI-made media appearing in their timelines. This move comes as the company announced that it currently hosts more than 1 bn AI-generated clips.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a full-scale launch. This advancement comes amid a surge in content created by AI, fueled by recent video-generation tools.
AI Proliferation Online
Recent reports that approximately a tenth of the fastest-growing channels on a popular video site exclusively feature clips produced artificially. A considerable share of this material is deemed “AI slop”, a label for poor-quality, mass-produced content that is typically illogical or surreal.
Our research shows that a lot of users appreciate content produced via AI tools, ranging from computer-generated images to science explainers, and we want to offer the community the option to see more or less of that, based on their own choices,” said a platform representative.
Scale of AI Content
The service announced that there are now over a billion videos on its network identified as made with AI. Overall, more than 100 mn pieces of content are uploaded to the service every day, making AI-generated material a relatively small part of its overall inventory.
Customizing Your Feed
Users will be in a position to reduce or increase the volume of AI content they see by opening the “manage topic” feature in the platform and selecting the AI content topic. Additional categories that can already be adjusted under the filter cover politics, clothing, cosmetics, and choreography.
Platform Guidelines
The platform’s rules require creators to identify lifelike artificially created content, and it forbids malicious fake videos of well-known individuals or emergencies. Any realistic AI video that is unmarked can be taken down under its user guidelines.
In addition, the platform will henceforth attach an AI-generated tag to content produced via its proprietary AI systems, or detected by an industry-wide initiative for spotting artificial media. This step is aimed to help prevent users from attempting to circumvent the disclosure requirement.
Educational Initiatives
The platform is additionally introducing a two million dollar AI literacy fund for professionals and organizations to create informative material about ethical AI use. This program will assist charitable organizations focused on educating programming and robotics.
Platform Protection
TikTok has defended its safety measures, amid controversy over plans to cut jobs for hundreds of safety staff in Britain. TikTok is expected to eliminate a significant number of roles in its trust and safety team in its British office, with trade unions and internet security professionals raising concerns that staff are being displaced by AI moderation.
A company official stated that human moderation would remain essential, but automated tools can safeguard staff by removing the most harmful content prior to it is viewed by staff. TikTok stated a 76% decrease in shocking and graphic content handled by safety staff over the past year due to the use of its machine learning processes.
We believe it is crucial to combine staff and AI to keep the platform safe,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as swiftly, which is why a lot of the machine support is proving valuable work at speed.”